91ÊÓƵ

In an effort to enhance its national sales organization, Arch Cutting Tools has appointed Brent Broderick to senior manager of strategic accounts and national product manager, Solid Round, as well as Pat Mulcahy to senior manager of strategic accounts and national product manager, Indexable.

Broderick has 33 years of industry experience, from machinist to management. He spent six years with a tools sales organization that was acquired by Arch Cutting Tools three years ago. At that time, he was appointed Western Region Sales Manager.

Mulcahy has 30 years of industry experience in all aspects of machining, programming, and engineering in Indexable cutting tooling, evolving to the General Manager role of five years and spending the last two years leading support of all the Arch Cutting Tool product lines as National Technical Manager and Strategic Accounts.

On the organizational change, Dino Fracassi, Arch Cutting Tools’ senior national sales director, says, “For Arch Cutting Tools, this is a great opportunity to leverage the collective strength of the organization to more effectively increase market share. For Arch customers, both Brent and Pat bring a wealth of experience in their given areas that will enhance those relationships and better serve customer needs.”

According to Fracassi, both Broderick and Mulcahy will also have specific key account responsibilities because of their technical and product expertise.